Wednesday 22 July 2009

How to Start a Photography Business

By Dan Feildman

Do you love taking pictures? Are you considering making some money out of it? Starting a business out of photography is relatively easy, as long as you have the right equipment.

Starting your own photography business requires very little start up money if you already own the equipment you need. The great thing about this is that it can be done from your own home!

You can probably find a small space in your house or a room dedicated for your business. That will serve as your "office" space.

You don't even need a dark room given that today's digital cameras don't require film. All you need is a personal computer and a photo editing program to process your pictures.

To make photography your business you may be required to purchase additional equipment. I am sure you want your photos to stand out in order to attact clients. To make them look professional you may want to have on hand a variety of lenses as well as filters that will create a variety of special effects.

As your business progresses you can purchase more items so you really only need to start out with a few of each. The very nice thing about this business is that it is something that can be done in your spare time until you build your client base. In the start up phase of your business working it part time should give you additional income as well as experience.

You will want to be sure to use your time wisely and take each step seriously so your clients will do the same.

One of the first items you will want to take care of are the legal issues. You will want to decide upon a name and perhaps a logo, for marketing purposes as well as to be able to operate legally. Once you have registered your business with your local tax office you will be able to issue receipts and, of course, file taxes.

Once you have done those things you will want to come up with a business plan. Defining the goals for your business is important and a business plan can help achieve that. You should also be able to recognize, at the end of writing your business plan, if your company will actually be a viable business.

With your business plan, you can also define the different strategies that you can do to make your business more profitable. You can change the business plan from time to time as needed. Having a business plan will surely help your business increase earnings, as well as help you to find ways in financing your business.

When planning your business plan be sure to include your business objectives. The objectives are important because they help you stay focused on the goals you have for your business. You also want to include how you plan to market your business, what advertising you intend to do. You will want to include pricing information so be prepared to have all the information planned out. Again, the business plan is something that can be changed over time.

When looking for clients begin with friends and relatives. You may want to offer some services at reduced cost in the beginning, when you are trying to get the word out. Hopefully the quality of your work will speak for itself and word of mouth will bring in more customers.

Soon your schedule will be so busy that you will be able to do this full time. Having a solid business plan, and sticking to it, is the key to success. Word of mouth and a good marketing plan will keep you going for many years. Advertise locally and you will see your business grow by leaps and bounds.

There are many ways to gain clients. Many people now consider photographs as a very important part in special occasions. Companies also rely on good photos to market their products.

Starting a photography business may be easy to do but it should be taken seriously. For anyone who wants to make serious money, dedication is important. You should also be responsible for all your actions. After all, wouldn't it be nice to earn decent income with something you love doing?

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