Customer Magnetism Hires New Marketing Director

Mary Elizabeth Allen brings diverse marketing background to newly created role.

VIRGINIA BEACH, Va., May 24, 2011 /PRNewswire/ -- Internet marketing agency Customer Magnetism has announced that Mary Elizabeth Allen has joined the team as Marketing Director. Ms. Allen is a seasoned marketing veteran with more than 16 years of experience in several different industries, including finance, publishing, entertainment, and online marketing.
Ms. Allen's impressive resume includes time spent as a Brand Manager for Hasbro, where her brand achieved the highest revenue in its 30-year history during her tenure. She also spent time as the Director of Communications for a regional REALTOR® organization, implementing improvements in communications across the organization and building strong ties with local media. Her most recent position was as a Marketing Manager for Capital One where she managed a marketing budget exceeding $3 million per month and assisted her channel in breaking all previous revenue records. Her time at the REALTOR® association gave her invaluable understanding of the often complicated needs of small business owners, whereas her time at Hasbro and Capital One honed her skills for growing large-scaled corporations.
"This is a newly created position within Customer Magnetism, so we were looking for someone with a diverse array of marketing skills to build the program from the ground up," reveals Kurt Noer, CEO of Customer Magnetism. "Mary has the knowledge and the energy to construct a robust and successful marketing strategy, and we're pleased she's joined the Customer Magnetism team."
"This is a great opportunity to join a cutting-edge agency and use my career background to elevate Customer Magnetism's visibility to potential customers," says Allen, "but it also gives me the chance to work with an additional range of clients who are looking for lift in their marketing response. I'm looking forward to the variety each day will bring and to the continued growth of both Customer Magnetism and our many clients."
About Customer Magnetism
Customer Magnetism (http://www.customermagnetism.com) is a full-service internet marketing agency located in Virginia Beach, VA. In business for eleven years, the agency specializes in organic search engine advertising and offers strategic link building, pay-per-click management, email and mobile marketing, social media, web development, and online reputation repair. Customer Magnetism consistently ranks as one of the top ten search engine optimization firms in the country in the Top SEO Firms ranking by Website Magazine; as one of the Top Ten Optimization Companies by Visibility Magazine; as a Top SEO Company by Promotion World; and is the winner of the Organic Optimization category by Top SEOs.
SOURCE Customer Magnetism
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